Clarity. Direction.
A plan your team can actually run.
Stop guessing what to make next. We help you choose formats, package ideas, and connect every video to pipeline outcomes. You leave with a clear plan your team can run without us in the room.
YouTube Strategy
Tier 1
YouTube
Strategy Core
For teams who need clarity and direction, tied to real business goals.
Tier 2
Full YouTube Strategy Pro
For teams who want step-by-step playbooks and team training.
Tier 3
Monthly Strategy Advisory
For teams who want to evolve their strategy
every month.
The Wild Geese Team is extremely knowledgeable and attentive to detail when it comes to marketing. They’re very knowledgeable about the process of growing companies from 0-100%.”
- Morgan Fuller, Impulse Integrations Systems
Why Teams Choose Us
If this sounds familiar, you’re not alone:
Publishing feels random; some videos pop, most don’t.
Titles and thumbnails aren’t consistent.
It’s unclear how YouTube ties into demos, trials, or bookings.
You want a 90-day plan that’s realistic for the team you have.
This service gives you direction, focus, and a practical schedule that leads to results.
Tier 1
YouTube Strategy Core
Perfect if you need a fast, budget-friendly roadmap to get unstuck and publish with purpose—no more guessing what to make next.
Outcomes you get:
✅ Immediate clarity on who you’re speaking to and what to publish first
✅ Simple rules for packaging so more people click and keep watching
✅ A 30-day publishing plan to start next week
What We Deliver:
✅ Simple strategy summary: your business goals → channel goals (tied to demos/trials/bookings)
✅ Who you’re talking to: the key audience, their pains, and what they want from your videos
✅ What to make: core themes (pillars) and a few repeatable video types your team can run with
✅ Topic starter list: 15–20 ideas spanning TOFU to BOFU
✅ Packaging basics: clear rules for titles and thumbnails + a quick first-30-seconds checklist
✅ 30-day plan: a one-month publishing calendar with dates and owners
✅ Implementation checklist: step-by-step so nothing slips through the cracks
✅ Executive one-pager: the plan on a single page for fast internal buy-in
✅ Scorecard: a simple sheet to track clicks (CTR), watch time, and actions taken after a view
Turnaround:
5 - 7 business days
Price:
From $995
Tier 2
YouTube Strategy Pro
Ideal for teams that want a comprehensive, execution-ready plan tied to business outcomes—not vanity metrics.
Outcomes you get:
✅ A complete system your team can run without us
✅ Repeatable creative system for higher CTR and retention
✅ A 6‑8 week testing plan to learn what works faster
What We Deliver:
✅ Everything in Tier 1 - Core, plus:
✅ Competitor scan: who’s winning, how they program their channels, and where you can stand out
✅ Channel setup checklist: playlists, end screens, channel layout, About section, and links
✅ Packaging guide: clear rules + examples for titles and thumbnails, with a simple pre-upload checklist
✅ Stronger openings: frameworks for the first 30–60 seconds to keep people watching
✅ Distribution plan: where to share, how to repurpose, and simple collaboration ideas for extra reach
✅ 6–8 week testing plan: what to test, what “good” looks like, and how to roll out winners
✅ Metrics & cadence: baselines/targets for CTR, retention, and actions, plus a one-page scorecard and weekly/monthly review rhythm
✅ Team playbook: who does what, the tools we’ll use, and step-by-step checklists so the process holds during busy weeks
✅ 60-minute handover workshop
Turnaround:
10-12 business days
Price:
From $2495
Tier 3
Monthly Strategy Advisory
Best for brands that want deeper analysis and ongoing momentum now, with a controlled, data-driven path to scale.
Outcomes you get:
✅ A clear next-30-days plan, every month
✅ Fast feedback on titles, thumbnails, and ideas before you publish
✅ Ongoing improvements based on what the data shows
What We Deliver:
✅ Monthly review & action list: what changed, why it happened, and the 3–5 priorities for the next 30 days
✅ Updated 30-day calendar & test queue: what’s publishing when, plus the next tests to run
✅ Two strategy/creative calls (45 min): unblock ideas, tighten hooks, align the team (recorded)
✅ Quick Loom feedback between calls: fast comments on drafts so you keep momentum
✅ Hands-on feedback on up to 16 items: titles, thumbnails, or video cuts each month
✅ Living “tests & learnings” log: track experiments, roll winners into your templates
✅ Quarterly refresh: revisit pillars, formats, and backlog opportunities to keep growth compounding
✅ Simple performance snapshot: CTR, retention, and view→action with plain-English notes
✅ Team coordination: we work with your editor/designer/agency so roles and next steps are clear
Turnaround:
Kickoff within 5 business days; then a steady monthly rhythm
Price:
From $1495 per month (minimum 3 months)
FAQ’s
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Strategy = the plan.
Growth = the plan + our team doing the work (publishing, thumbnails, SEO setup, ads, reporting).
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Not in this service. We design the plan and enable your team. If you want us to run it, choose YouTube Growth.
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Your goals, who you’re trying to reach, your main offers, any brand assets, and (if possible) read-only access to your channel so we can review what’s there.
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Yes. We’ll build a practical plan with examples from your niche, then test and improve it as you publish.
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Yes. Strategy Core gives you clear rules and examples. Strategy Pro adds detailed packaging playbooks and a test plan. Advisory includes monthly feedback on drafts.
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You’ll have a plan within 1–2 weeks. Most teams see a clearer direction immediately and better performance within the first 4–8 weeks of consistent publishing.
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That’s the point. We design videos and next steps (end screens, links, follow-ups) to move viewers toward trials, demos, or bookings—whatever “a win” is for you
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Strategy aligns organic content with your offers. If you want us to run ads, choose Growth + Ads (Scale).
Next Steps
Want a quick diagnosis first? → See YouTube Audits
Ready to plan your next 90 days? → Build My Strategy Core
Want ongoing guidance while your team executes? → Become a Strategy Client